7.10 Concepts

We had in all seven teams presenting their concepts. Most of the concepts were targeted at Energia-Helmi project for forwarding creative industries in Satakunta region. Harri Sippola from Posek came to hear and comment, and went away happy with a few concepts stuck in his pocket. We understand he seriously wants to engage a group of students to further work on their concept, which then will be realized within the Energia-Helmi.

Aapo, Ella, Jenny, Johanna and Petra presented a concept "Energy fo Energy", which is meant to motivate employees in firms to save energy - the saved amount will then be invested into the well-being of the employees. Eero, Heikki, Jani and Riia told us that "Lights go out NOW": presenting a event or series of events to be realized during Pori Jazz, and to increase people's knowledge about energy and its consumption - in new and creative ways. Aino-Maija, Hanna and Yereum had prepared the concept "Good  energy with synergy"which consisted of small examples how to boost economy and well-being with social enterprises (pictures come from their presentation). Eeva, Maria and Saana had a vision about the new commercial center to be built in and around Puuvilla premises.

Erica, Leena, Marika and Satu had done thorough work with a campaign to forward local food. And Jenni, Kristiina, Marjo, Mia, Vesa and Ville introduced a concept www.matkusta.fi to forward use of public transport, based on a research questionnaire they had carried out among UC Pori employees.

And finally something completely different: Miika and Tuuti had an idea for a book, which everybody is going to buy. Wherefore we will not tell what it is all about before it is out!

Thanks guys for great work!

30.9. Project managing and financing possibilities

Thanks to Leena!

I'll be sending the pdf file of Leena's slides with valuable info also on financing by email to everybody. Make sure your email info in the weboodi is correct!

23.9. What is design? Who are the users?

Rest of the slides you can find here in slideshare!

Concept design presentation for the course, requirements of

The presentation of your concept or concept design plan needs to include following items:

1.     What is your concept? The idea.

2.     What background information do you need?

-       books, research, other readings and where can you find these? Consult at least one source. What did you learn?

-       benchmark – and benchmark at least two previous examples. How does your concept differ?

-       Interview key persons: would this help? Who might they be?

3.     Users

-       who are your users?

-       Where will you find them? how can you reach them?

-       What is your concept giving to them?

-       Test your concept with at least one user, or explain how that will be done

4.     How will the concept be realized?

-       resources – time, money, people

-       who are needed to be involved? (users, clients/ commisioners, finance, permissions etc.)

-       other?

5.     Potential for further development?

If you have attended the classes and participated actively in a group, your presentation can be in the form of a ppt slides and spoken presentation explaining all the angles.

If you have missed significant amount of classes and discussion, and/or if you are not presenting your concept in class, you need to submit a minimum 5 page written report including above items. You can use pictures, but all issues need to be also written out.

16.9. What is concept design? and Energy.

What is concept design: the slides.

We also heard Harri Sippola from Posek talk about development of creative industries in Satakunta, especially the Energy Pearl project. Students divided into groups most of which are working on concepts related to the development project.

CBM Concept Design course fall 2010

Welcome to the course! This course will be more about doing than having lectures. We will talk about the basics of concept design, of user-centered and user-driven design, and about project management. All this to give you tools to do what is the central focus of the course: design a concept, preferably in teams.

For this year I have chosen a theme, which will be presented by Harri Sippola from Posek: development of creative industry businesses. The interesting thing here is that you can create concepts for the Satakunta Helmi ("pearl) and how to go about the project, that can be utilized and realized.

The program for the course:

10.9.
10 - 16 Introduction to Media Production studies as part of Visual Culture studies in the department

16.9.
12 - 14 What is a concept, what is concept design?
14 - 15 Harri Sippola presents the development project for creative industries in Satakunta
15 - 16 Form groups, ideate concepts

23.9.
12 - 16 Who is the user, what is user-driven design? Thinking of the users of your concepts.

30.9.
12 - 16 Project management basics. Planning your concept as a project.

7.10
12 - 16 Groups present their concepts

To pass the course you need to participate actively, be present but also participate in discussions and groups. The idea is you take part in a group that designs a concept for developing creative industries within this Helmi-project. You need to have an idea, do some background research, pay special attention to whoever gets to defined the "user", draft a concept plan and present it.

I will give links to some texts, and present some ppts - but the most important thing is getting your own imagination and innovativeness working.